Microsoft has just updated Bing Shopping so that there are some enhancements to the product categories and the general navigation within these categories. The main specific area of Bing Shopping which has been updated is that there is now a list of product categories placed on the left side of the homepage of the Bing Read News…

Over the last 18 months the world media has not shied away from stories of financial sorrow and woe, of facts and figures highlighting the doom and gloom in the business world, especially in 2009. In stark contrast to this, the online advertising industry looks to have weathered the storm remarkably well, and a recent Read News…

American consumers are more likely to read and act upon online advertisements than they were a year ago, according to a new study by open research and adfusion. The survey of 1,053 web users by Opinion Research and Adfusion found that all types of internet marketing research are scoring better than they were in 2009. Read News…

If you are a current member of the Yahoo publisher network then it is pretty certain that you will have already noticed the email in your account notifying you that the service is about to be terminated. According to the email Yahoo is asking all Yahoo Publisher Network members to remove YPN codes from all Read News…

UK brands can boost their search engine optimisation (SEO) efforts significantly by using blogs in the right way, it has been suggested. According to Robin Collyer of software firm Aprimo, many firms deploy blogs for the purpose of increasing their credibility within their specific sector. However, what some marketers tend to overlook is the fact Read News…

Following on from reports last September that UK advertisers spent more on online advertising compared with TV advertising, it seems the US is now following a similar trend. For the first time ever, online advertising spending will overtake print this year, according to research and advisory firm Outsell Inc. After surveying 1000 US advertisers, the Read News…

Being able to beat Google at anything is no mean feat, but it is no surprise to hear that the only site that has been able to knock Google off the top spot for an entire week was Facebook, according to industry analysts Hitwise. The social networking giant became the first site to get more Read News…

Wal-Mart and Yahoo have agreed to sign a huge advertising deal that will promote the world’s largest corporation through a range of online media. These will include original branded content, corporate sponsorships and display advertising on Yahoo’s network of sites. It is the largest deal ever brokered between Wal-Mart and a single online publisher. The Read News…