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So the new Google smartphone crawler may have made mobile SEO slightly easier, but how can we learn from this, and how can this make our jobs easier? We know that the Smartbot caches and follows mobile redirects when they have been put in place, and so the rankings for mobile-specific pages become much less important than that of desktop pages on...
According to reports 25% of all paid search ad clicks on Google will be clicked through smart mobile devices by December 2012. What has caused this? An explosion of tablet and smartphone adoption along with consumer behaviour is driving this steep curve. This coupled with an increase in advertisers spend on mobile advertising, it truly looks to...
Apple have offered to refund any Australian customers who purchased the new iPad under the impression that it would be compatible with 4G. Apple have recently been taken to court by a consumer watchdog in the country for false advertising claiming the new tablet doesn't work on the Australian 4G network. Apple have confirmed they never claimed t...
Recent research shows that the Google Android operating system has taken a larger market share in 2011. There are a number of manufactures who use the Android operating system for the tablet including Samsung. Android sales accounted for 39% of the market share from October to December in 2011 these are up from 29% in 2010, Apple's share fell to...
Facebook have announced that a new strategy in an effort to make the social networking site dominant in the mobile industry as well as social networks. As part of its ambitious plans, Facebook wants to encourage a more social experience for the user by inviting businesses to offer deals to users of their phone such as discounts in retail and food...
Two of the biggest players in the internet and Mobile world- Yahoo and Nokia, have teamed up to strengthen their mobile and internet services in particular emerging markets. This comes after both companies have been under increasing pressure from rivals internet megastar Google and the increasing popular mobile and internet brand Apple. It is also...
A 27 year old Apple Software Engineer has caused major embarrassment to iPhone maker Apple by losing a prototype of the new 4th generation iPhone in a bar in California. The phone was picked up in the bar and was initially recognised as a normal 3rd generation iPhone. On closer inspection it was found the phone was in fact only disguised as the 3r...
Google's click-to-call offering has received a lot of attention over the past few months, and for good reason. There is great value in offering advertisers an option to track and monetize mobile Internet-driven phone leads. The model allows mobile consumers searching Google to click on the phone number in an ad to auto-dial the advertiser. In turn...
Motorola has announced a partnership with Microsoft to have search engine, Bing on their Android smartphones in China. Android, is of course Google's mobile operating system and China represents the world's largest mobile market. The deal comes amid ongoing 'talks' between Google and China over the future of Google in the Asian nation, after Googl...
Reports are out claiming that Search Engine Giants, Google, will be releasing their own competition to Apple's iPhone in April. The Smartphone will be available solely through Google's own web store. According to the Telegraph, Vodafone will be the official provider within the UK for the Nexus One, a similar scenario to that of Google within the...
Google have now announced they will now be focusing on targeting the mobile phone internet market, after having conquered the now "archaic" pc format. During a keynote speech at the Mobile World Congress, Google's Chief Executive, Eric Schmidt, announced that their programmers would be "doing work on mobile first". With the technology, expertise a...
On Tuesday in Barcelona, Microsoft's CEO Steve Ballmer provided a keynote address to the GSM Mobile World Congress trade show. During the address Ballmer and his colleagues took indirect little shots at their major competitors Apple and Google but the most interesting point they made was the inclusion of a hard coded button to be displayed on ever...
Google has recently developed a click-to-call feature for adverts listed in search content on mobile phones. Through removing the need for users to navigate through a website to review relevant contact details, Google has brought the customer one step closer through streamlining the enquiry process. The service will be delivered as a bolt on featu...
As always Google has been busy working on adding features to their systems. The latest addition is to the Official Google Mobile Blog. We all now that Google's ultimate goal is to make life easier for the searcher and with this in mind Google have added 'Click to call feature'. What this means to me and you is that when we run a search using our m...
Google yesterday announced a new feature to mobile search which is available on all Android phones and the iPhone. Mobile search is a fast growing market; more and more people now have mobiles with web access and use that to search on the go. It still has a lot of potential and growth to go through, but with the iPhone being more popular than ever...
This week has seen the launch of Nexus One, the new 'superphone' by Google, in a bid to directly challenge Apple's iPhone. The Nexus One, which was unveiled at a greatly anticipated event at Google's headquarters in Silicon Valley, is not the first handset to use the Google operating system, Android; but it is the first device to be designed by th...
