Call Us Now
0845 205 0292
When talking about Multilingual Search Engine Optimisation very often people have the misconception that in order to optimise a website in another country the translation of content will be sufficient. This is not the case. Though language is important, cultural understanding is essential. You can write a website, for example in German, and thoug...
Yahoo has launched new algorithm that give near real-time suggestions for enquiries for Yahoo! Search Assist. Google launched its real-time search in December providing the latest news and information from Twitter, news, blogs and other websites when searching. According to Linda Wang, Yahoo's Senior Product Manager, search results on Yahoo will n...
According to a new research carried out by the UK Online Measurement company (UKOM) British web users are spending 65% more time online in comparison to statistics taken 3 years ago. The majority of this time is being spent on social networks or blogs, these accounts for nearly a quarter of users' time online. According to UKOM the average...
56% of all farmers are online and a lot of these farmers are using the internet to buy farm inputs, according to the study by the National farm research unit, (NFRU). The NFRU have found that 57% of farmers are now using the internet, with 47% stating that they had gone online to gather data about farm inputs. Some 40% said they had purchased far...
Microsoft has just updated Bing Shopping so that there are some enhancements to the product categories and the general navigation within these categories. The main specific area of Bing Shopping which has been updated is that there is now a list of product categories placed on the left side of the homepage of the Bing Shopping page. This new featu...
Over the last 18 months the world media has not shied away from stories of financial sorrow and woe, of facts and figures highlighting the doom and gloom in the business world, especially in 2009. In stark contrast to this, the online advertising industry looks to have weathered the storm remarkably well, and a recent study from Interactive Adver...
American consumers are more likely to read and act upon online advertisements than they were a year ago, according to a new study by open research and adfusion. The survey of 1,053 web users by Opinion Research and Adfusion found that all types of internet marketing research are scoring better than they were in 2009. According to Opinion researc...
If you are a current member of the Yahoo publisher network then it is pretty certain that you will have already noticed the email in your account notifying you that the service is about to be terminated. According to the email Yahoo is asking all Yahoo Publisher Network members to remove YPN codes from all their sites and they will be paying all o...
UK brands can boost their search engine optimisation (SEO) efforts significantly by using blogs in the right way, it has been suggested. According to Robin Collyer of software firm Aprimo, many firms deploy blogs for the purpose of increasing their credibility within their specific sector. However, what some marketers tend to overlook is the fa...
Following on from reports last September that UK advertisers spent more on online advertising compared with TV advertising, it seems the US is now following a similar trend. For the first time ever, online advertising spending will overtake print this year, according to research and advisory firm Outsell Inc. After surveying 1000 US advertisers,...
Being able to beat Google at anything is no mean feat, but it is no surprise to hear that the only site that has been able to knock Google off the top spot for an entire week was Facebook, according to industry analysts Hitwise. The social networking giant became the first site to get more visits than Google.com for a whole week in the US last wee...
Wal-Mart and Yahoo have agreed to sign a huge advertising deal that will promote the world's largest corporation through a range of online media. These will include original branded content, corporate sponsorships and display advertising on Yahoo's network of sites. It is the largest deal ever brokered between Wal-Mart and a single online publishe...
Microsoft Bing is preparing to launch a multi-million pound TV campaign this week aimed at challenging Google's dominance in the UK search market. Starting this week the ad campaign will attack 'information overload' of rival's results. Microsoft's 'Bing and decide' campaign will show how Bing simplifies search results. The aim of the campaign is...
The company was originally founded by two Stanford graduate students David Filo and Jerry Yang who initially set up a web directory with a list of sites and called it "Jerry and David's guide to the World Wide Web". They renamed this to Yahoo in 1994 but made Yahoo incorporated on March 1st 1995 which makes the site 15 years old this week. The pai...
A ruling by the European commission has hit Microsoft in their domination of internet browser usage. Previously when you had a new PC the default browser was set to Internet Explorer automatically and this was a great tool in Microsoft's armor. This has now all changed with the court ruling this to be anti-competitive. Instead now Microsoft will o...
Microsoft and Yahoo have announced this week that they have received regulatory clearance to form the Yahoo and Microsoft Search Alliance, which will apply across the United States and the European Union. This is a major milestone in search history and rousing battle cry in the fight against Google un-disputed supremacy of the market. Microsoft...
