January 27th, 2010 by Geoff
January 2010 saw an update to Google’s page rank algorithm and as such some sites have noticed either a positive or negative change to their own page rank. Page Rank has been around longer than Google has been a household name, with updates on the algorithm made on an in-frequent basis. It seems that over time the functionality has changed a fair bit, but the original formula still very much applies when it comes to determining new ranking after an update.
That full page rank algorithm was created by Larry Page at Stanford and is as follows:
PR = 0.15 + 0.85 ( PR(Backlink 1)/TotalLinks(Backlink 1) + PR(Backlink 2)/TotalLinks(Backlink 2) + … + PR(Backlink X)/TotalLinks(Backlink X) )
Most website owners and SEO programmer know that you want high PR pages to improve site authority and from there a site traffic increase should follow. Google prides itself on an ever changing and highly adaptable model, designed to improve and advance the performance of its search algorithm and ultimately the user experience. The majority of changes to the Page Rank algorithm are tweak and nips, but sadly Google don’t release the specifics, so effectively navigating this new update is a process of educated trial and error.
However, what we feel is that with Google Caffeine and the latest update is there more focus on relevant / up to date content, so if you don’t have a blog on your site and trying to get rankings you are sadly behind the times.
Search Engine Optimisation is not an exact science and this months’ page rank update is just as mysterious as the last. What is clear is that Google releases algorithm updates based on data collated and user feedback, so ultimately Google should have everyone’s best interests at heart. Shouldn’t they?
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How many times a year, on average, does google update their pagerank?
personally i won`t focus @ PR too much this year.. just clean up your house & communicate like hell…
About 4 years ago when I first started out, I was on concerned about PageRank. A lot has happened over the last 4 years and I no longer worry about PR.
If you look at the Madmouse Web Directory, you well see that Googles show only two backlinks to the site. Yet, it has a PR3 and ranks pretty good for some of it’s keywords.
I tend to put more weight on ranking in the search engines for targeted keywords that generate organic traffic to Madmouse.
Since madmouse.com is over 12 years old, that plays a lot with ranking in the search engines.
For some reason, Google doesn’t show hardly any of the backlinks for the Madmouse Web Directory. So, I figure there is no sense to worry about something that I can’t control and continue to work on SEO.
Working on SEO has greatly improved the search engine rankings for Bing and Yahoo.
It is nice to have high PR, but it isn’t the end of the world if you don’t have it.
I think Google will update PR soon; maybe the end of the month or sometime during March. I really hope to see some improvements on my sites (though PR is not awfully important after all…)
When is my website to pagerank 4, please help me and SEO with keyword of travel.
i’m hoping it will be very soon!
it’s 3 months since the last google pagerank update and i have worked hard on my whitehat and seo procedures. it’s a little pat on back if you get a nice pagerank
although how high you rank on page 1 is what really counts
I think the PR update has started just now
my website still has same pagerank,
Great Post !!! Very nice information about Google PageRank Update 2010.
thanks
Now, we are in July 2010. We wait for update after the last update on April 3, 2010. Wait and see what PR you will get