May 10th, 2010 by Geoff
New research has recently revealed that a number of the UK’s main fashion brands have lost search engine visibility.
This study that has been completed by an Internet Marketing group, has shown that only 12 websites were placed within organic results for just over 10 per cent of keywords that were related to the fashion industry during February 2010.
Womenswear dominated these results with more than 50 percent of these queries, while menswear just picking up 17 percent of related keyword searches.
Final results have shown that the top three fashion brands that have achieved consistent results for paid sponsored links for February 2010 were Debenhams, House of Fraser and finally ASOS.
For the last quarter IMRG-Hitwise Hot Shops listings have shown that the most popular online retailers for the UK in relation to website hits were Argos, Play, Amazon.com, Apple and the UK arm of Amazon, Amazon.co.uk.
This entry was posted
on
Monday, May 10th, 2010 at
6:57 am . You can follow any responses to this entry through the
RSS feed.
Link to us
If you want to link to this blog, copy and paste the following HTML code to your website.
Get Involved
-
FEB 08
There is nothing more important for websites and online brands looking to increase their online visibility than regularly posting fantastic content. The most obvious, natural way to do this is through maintaining a blog...
-
FEB 07
Hi guys, we've got the second instalment in the quick tip series for SEO here.
When starting an SEO campaign, create a list of possible keywords to target, that you think are relevant to the site. Pick the 5 most relevant keywo...
-
FEB 07
It has been recently announced of a relatively new feature for Yahoo search. Yahoo has recently launched a mobile app search tool in the UK, which is much later than the USA launch in June 2011.
The feature itself, much like a...
-
FEB 03
The London Olympic and Paralympic Games is set to break a whole host of records as consumers demand for wireless access increases.
Some 20,000 separate frequency arrangements are being allocated according to Ofcom.
The 20,0...
"We've long been considering an SEO campaign and have researched the benefits that it could potentially bring to our web presence," commented 3663 Catering Equipment's Managing Director Paul Knight. "The team at Click Consult put together a very attractive package and we're pleased to be able to enter into a sound business partnership with them. We're looking forward to seeing the results they can provide for the 3663 Catering Equipment website moving forward."
Managing Director - 3663 Catering
"We have been working with Click Consult for over a year now. We are delighted with the increase in unique visitors to our site and they have far exceeded our conversion KPI metrics for customer database registrations. We rank in the top 3 for all keywords that we asked Click Consult to optimize for us. This agency know how to produce results."
Managing Director - Liverpool One
"Whilst we have a long term keyword strategy, Click Consult have a good appreciation of our business and have a flexible approach to implementing short term keyword strategies to coincide with the peaks of the retail calendar. I receive a monthly performance report from Click Consult detailing the relevant data I require but in addition, I can review the work being undertaken at any time by logging in to their bespoke reporting system."
CRM Manager - Liverpool One
"Hills has been looking for an agency that is able to quickly deliver in the search marketing area and catapult EMEA websites ahead of the competition. Taking SEO Consult for this project turned out to be a smart choice. Not only have they managed to significantly increase search engine traffic to our websites, but they also come with innovative ideas that can be turned to reality. I can simply say they deliver. And it's always a pleasure talking to them."
Managing Director - Hills Pets
You can follow any responses to this entry through the
RSS feed.
