The search engine optimisation industry frequently talks about YouTube in terms of a social network. This can be confusing for the outside observer, particularly when YouTube is being talked about by their own search engine optimisation agency. If you’re going to bring YouTube into your SEO plan, it’s hard to know how to classify it. Read Blog…
Why is YouTube considered a social network?
April 13th, 2011 by Dan
SEO is Dead, Long Live SEO!
April 16th, 2010 by Dan
The landscape of Search Engine Optimisation is always shifting – it always has done and always will do as Search Engines strive to provide the most relevent results to their users. SEO, now more than ever has to be as natural as possible. If a site has been obviously over-optimised then it may struggle to Read Blog…
Get Your Site Right 1st – Optimise 2nd
March 19th, 2010 by Dan
Problem: You have a site that needs more traffic. Reason: You have no search engine rankings , and therefore are making no sales/conversions. Solution: You optimise your site for search engines. Slowly but surely your rankings increase, and with that your traffic multiplies. New Problem: Your site is still not making any sales/conversions. Reason: You Read Blog…
Site Architecture
February 23rd, 2010 by Dan
Site architecture describes the way in which a website is designed. Site architecture might be compared to folder structure on your work or home PC, where you would have C: »User »User Name »Photos » XMAS 210 »Photo Name.jpg. In website architecture design this would almost directly translate to Home » Category » Sub Category Read Blog…
SEO: Tricky Techniques, But Still Spam
February 22nd, 2010 by Dan
You can’t participate on the net for long without encountering spam. It pervades all aspects of the net, mostly due to the free way we use the word. If you have any familiarity with SEO, you will be familiar with most of the tricks termed ’spam’. There are a few that may have slipped under Read Blog…
The Apple iPad and Email Marketing
February 19th, 2010 by Dan
The Apple iPad was announced on the 27th Janurary by Apple supremo Steve Jobs. It will go sale in March. It has similar functionality to the iPod Touch; the most notable difference being the much larger screen. It is designed to fill the gap between smart phones and laptops. It’s primary applications include watching TV, Read Blog…
A Blog Makes Your Static Site Dynamic!
February 8th, 2010 by Dan
The Problem Your site is describing your niche bricks and mortar business. You have a set of perfectly written pages that thoroughly describe your products or service. You cannot write any more without your content becoming boring and/or repetitive. How do you keep your site dynamic and fresh for the search engine spiders? Answer A Read Blog…
Learn from the news for your content
January 29th, 2010 by Dan
You may have heard that online content is often similar to news content. This is particularly true of online press releases, but many other forms of online content have at least one thing in common with news writing. Like news, online content has to grab attention, and hold it just long enough for the reader Read Blog…
