This is something I noticed a while back that I thought was interesting (though definately a bit on the gray hat site) – a free followed backlink from tesco.net! I first noticed it showing in our backlinks on Yahoo! Site Explorer a few months ago so investigated further. Tesco.net have a Google search box that Read Blog…
Free Followed Backlink from Tesco – Every Little Helps
March 14th, 2011 by Jon
‘We Didn’t Manipulate Google,’ insists JC Penney
February 16th, 2011 by John M
“We have no record of ever having received a violation notification from Google before last week when the unauthorized links came to our attention. If we had, we would have worked quickly to remedy the situation, as we are doing now. Obviously, we are disappointed that Google has reduced our rankings.” So writes vice-president of Read Blog…
Black Hat Techniques and Google Penalties
November 22nd, 2010 by Phil
I was reading a post last week on SEOMoz – http://www.seomoz.org/blog/beyond-good-and-evil-in-seo-11331 which I found interesting as it discusses why some firms may look to use black hat SEO techniques in order to “manipulate” the search engine results page. You could say that all SEO’s do this in the standard techniques they use as for the Read Blog…
Seven Ways Black Hat SEO Consultants Will Try To Seduce You
October 20th, 2010 by Peter
Those involved in black hat SEO are eager to get your business. They want to make as much money as possible and are willing to manipulate business owners in order to get them to part with their cash. The majority of website owners are now aware of black hat SEO and understand it is not Read Blog…
Three Ways You Will Be Punished For Using Black Hat SEO
July 29th, 2010 by Peter
Search engine optimisation experts are constantly advising against the use of black hat SEO methods and yet there are still some business owners which choose this approach. One of the reasons why so many site owners still fall into this trap is because unethical SEO companies make black hat SEO look so tempting. Those working Read Blog…
Cloaking? You must be joking! How SEO Cloaking Will Kill Your Rankings
July 16th, 2010 by Jon
What is cloaking? I’m glad you asked. Put simply, cloaking is when a website shows different content to a search engine spider than it does to normal visitor. Why would a site do this? It’s almost always a blackhat SEO technique that aims to show search engines a keyword rich page that bears little resemblance Read Blog…
Three Ethical SEO Techniques You Should be Using in Your SEO Campaign
May 14th, 2010 by Jon
Every search engine optimisation campaign is different and must be developed based on the individual needs and circumstances of the business if ever going to be effective. However, there are three ethical search engine optimisation techniques that can be beneficial for all online companies in some way and which are highly recommended by SEO specialists. Read Blog…
Are You Tired of Using Black Hat SEO?
May 11th, 2010 by Jon
Even though there is a considerable amount of information available advising against the use of black hat SEO methods, a number of businesses still end up running unethical SEO campaigns. Black hat SEO can be tempting for business owners because a number of the methods claim to be able to achieve good results easily and Read Blog…
