Last night Google unveiled their latest algorithm update, targeted at the low-quality web spam that still pollutes the organic SERPs. This latest algo update this is being rolled out is predicted to impact around 3% of search queries, and to put that into perspective, the original Panda algorithm was said to affect around 12% of all Read Blog…
Understanding Google’s Latest Algorithm Update
April 25th, 2012 by Rory
Google roll out a further 50 “minor” search updates in March
April 4th, 2012 by Peter
Every month, Google releases its latest instalment of their monthly series on “search quality highlights”. In March, Google has released 50 (I count 51) new quality improvements. As usual, Google detailed the changes within their inside search blog: http://insidesearch.blogspot.co.uk/2012/04/search-quality-highlights-50-changes.html The updates don’t really go into much detail and often leave room for thought/guess however they Read Blog…
Things to check when your Google rankings start going the way of the Dodo – Part 3
March 27th, 2012 by Wayne
It’s been another stressful week, your phone has been break dancing to the same repetitive tune for what seems like an eternity. The rankings continue to slide into no man’s land and you are still none the wiser as to why. You feel a bit like a travelling magician with everyone is looking to you Read Blog…
+1 button: Google’s Investment into Social Media? Or Just Into Another Ranking Factor?
June 11th, 2011 by Mike M
A question lately for website owners has been whether to add Google’s new +1 button to their pages. Will it positively influence search results or is it just Google’s latest foray into Social Media after Buzz nose-dived? With 2011 being the year of social media for businesses in my opinion it should influence what results Read Blog…
Don’t Panda to Search Algorithms
May 5th, 2011 by Jo
Since the rollout of Google’s panda algorithm we’ve noticed something of a flurry in the world of search engine optimization. Many are worrying that their content isn’t up to scratch, with the world’s most powerful search engine altering the rankings of those sites that it doesn’t deem to offer a quality service to visitors. It’s Read Blog…
Panda to be Rolled Out Worldwide
April 12th, 2011 by John M
Google really want to be clear about their mission statement. They didn’t become the world’s largest search engine by luck alone – they did it by listening to their users and implementing changes for the better when required, to improve the quality of their search results time and time again. For a while most tweaks Read Blog…
Google +1 – An Advertising Coup?
April 1st, 2011 by John M
Though Google continues to insist that there’s no rivalry between itself and Facebook, there’s no doubt that they’re engaged in serious competition with each other to land the largest fish in the advertising pond. There has been a lot of speculation over the way Google has handled itself with the web becoming ever more social Read Blog…
JC Penney, Content Farm Update: The Aftermath
March 8th, 2011 by Nick
The past month has been hectic in the world of SEO, with the JC Penney case and the latest algorithmic changes in the form of the content farm update from Google has again created scenes of panic in the industry. Firstly I believe the update was made as a direct response to the JC Penney Read Blog…
