I’ve been thinking for some time now that link building is in danger of becoming a lost art, like cartography, whittling, or good driving.  The plethora of automated submission and profile creation tools, and an over reliance on social bookmarking and directory submissions have meant that many new internet marketers never build links by hand, and Read Blog…

Link building is a process that is central to SEO success.  Although it has been reported that links are not as important as they once were in achieving a high ranking in the SERPs, a diverse and authoritative organic link profile is still essential for businesses looking to improve their online visibility.  However, it could be Read Blog…

Link building is still a process integral to any search engine optimisation campaign.  While the school of thought that social media marketing is the new link building is relatively well established, there is still a place in all SEO campaigns for modern link building. There is no harm in using directory submissions as the foundation for Read Blog…

In the previous iteration of this blog series I discussed the theory behind the research that needs to go into a linkbaiting article.  I also revealed a few tips and tricks that can be used to really add depth to the research you are conducting.  In this entry I’ll cover something seemingly innocuous, but which is Read Blog…

The lynx…Once you’ve dragged yourself back up onto your chair and wiped away the tears of joyful hilarity from your eyes I’d like to share an article with you about link building.  The observant readers of this blog will have noticed that I haven’t made that perfectly clear in the title, and they’re right, but that’s Read Blog…

A search in Google for the term ‘Olympics’, carried out on Christmas Eve 2010, had the website for London 2012 cemented in first position, with Wikipedia taking the silver medal and the official Olympic.org website going home with the bronze. A very impressive performance from the home nation, especially considering there’s very little in the Read Blog…

Links are commonly recognised within search engine optimisation as of great importance. Links play an important role in SEO because the more links a business has to its web pages, the higher the chance for an increase in traffic and for an increase of search engine awareness too. Links help others to find and explore Read Blog…

The links you have from other websites to your own are of great importance. The more links you have, the greater your chance of being found by the search engine web crawlers and by those within your target audience too. However, it is only high quality links which provide these benefits and so you must Read Blog…