2011 has been a brilliant year for SEO, and the industry has made some incredible progress over the past 12 months. So, I thought it might be fun to do a little quiz about search engine optimisation and other related subjects that will test how closely you have kept up-to-date with developments in 2011. Good luck…and Read Blog…
SEO Consult’s Big Fat SEO Quiz 2011
December 20th, 2011 by Rory
The Definitive Guide to Cloaking (With a little help from Matt Cutts)
December 7th, 2011 by Rory
Recently, Google’s Head of Webspam, Matt Cutts produced a great video that he called, ‘the definitive guide to cloaking.‘ It’s well worth a watch for all SEOs or website owners who are worried that they might be operating in a high risk area, or violating Google’s quality guidelines by cloaking, or doing what Google deems to Read Blog…
Good Meta data
December 5th, 2011 by David J
What makes good Meta data? So you’ve painstakingly done all the onsite SEO – tightened up normalisation issues, no followed irrelevant external links, made sure the not found response page is returning a code 404 and not something else. Now there’s only one or two things left to do – construct good Meta data, that Read Blog…
The Google Relevance Rating System
November 17th, 2011 by Rory
A recent document leaked throughout the search engine optimisation community revealed the procedures that Google’s Quality Raters must go through to attach a relevance and quality rating to a website. I thought it might be helpful to produce a blog where we analyse some of the rating categories in a bit more detail so people can Read Blog…
Google Algorithm Update Effects 35% of Searches
November 5th, 2011 by Rory
Earlier this week Google announced a significant update to their search engine algorithm that has the potential to affect some of the work that search engine optimisation agencies have done for their clients. The changes are designed to specifically influence questions that relates to freshness such as trending topics, upcoming events, current reviews and breaking news. Read Blog…
Google Quality Guidelines
November 3rd, 2011 by Rory
In a 125-page document leaked last week, which has subsequently been removed, the guidelines that Google’s Quality Rater’s use to determine the quality of a website. Roughly three and a half years ago a similar document was released and eagerly dissected by SEO‘s keen to peek under the bonnet and into the engine that drives Google Read Blog…
What is the Internet’s favourite animal? Part 3
November 1st, 2011 by Rory
Hopefully you’re finding this series of blog posts on linkbaiting useful – but this is probably going to be the most important entry. We have already covered linkbait research and how to choose a suitable linkbait title, and in the previous article I asked what follows the title – well, the answer is simple: The Content Read Blog…
Mozilla Distributing A Version Of FireFox With Bing As The Default Search Provider
October 28th, 2011 by Peter
Traditionally, FireFox has always distributed FireFox with Google as the default search provider. Mozilla are now however distributing a version of FireFox with Bing as the default search provider. Mozilla’s search deal with Google is apparently up for renewal next month. It’s unclear what this means for Google’s partnership (if it means anything). Tor Steiner Read Blog…
