I had a client a couple of months ago who had a bit of a problem with his websites ranking for various keywords. The client was an online shop selling gadgets to the general public and also a separate online wholesale supplier for the same gadgets to retailers. They had two websites: one for general Read Blog…

Anyone can write a blog, but it takes a very gifted writer to grab a reader’s attention and hold it all the way to the end of the web page. The way a writer approaches an online piece will ultimately determine how well the reader responds to the blog. Therefore, there are many considerations to Read Blog…

“Stuff a few more in” along with “it can’t hurt to add some more” and “make sure they reach an 8% density each” are phrases any copywriter dreads to hear. When you’ve just spent an hour writing a piece of copy for a website – which you’ve read, proofread, given to someone else to proofread Read Blog…

Due to the rise of the internet over the past fifteen to twenty years, this technological phenomenon has sparked a more active audience who want to express their opinions, share their beliefs and comment on issues close to their heart. Therefore, the blogging world is tough, and if you want to stand out from the Read Blog…

Writing e-commerce product descriptions can be tricky. Even the most talented of copywriters can easily end up with a generic paragraph and a couple of bullet points with keywords stuffed in, spouting about how X-product is available in this colour or that colour; is durable and withstanding; is affordable and efficient, etcetera, etcetera. In a Read Blog…

Everyone knows that websites need to look good. Of course they do. They need to be attractive and unique. They need some real visual flair that singles them out amongst thousands of competitors. However, good websites are obviously not just about aesthetics. No matter what your site features/sells/promotes, you will need to have text on Read Blog…

Fancy a traffic boost in your SEO marketing campaign? One way to do so is to get a news post you’ve written and posted onto your website into Google News. News posts can be great for regional SEO, national SEO and more. A massive amount of traffic uses Google News to find new, relevant content Read Blog…

In the past, one of the biggest issues we’ve had relating to duplicate content was from one single website; Domain Tools. Their website goes around crawling the web much like Google does, but they grab useful information such as your domain whois information, they scan your meta tags and tell you how relevant they might Read Blog…