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What a difference a year makes. Since January 2010, the number of unique users who viewed online video content grew only slightly, up 3.1 per cent. In contrast though, during the same period, the amount of time people spent viewing video content online was up a staggering 45 per cent. Well, in the U.S., anyway... The data, published by Nielsen, t...
Increasing numbers of online business owners are developing web videos for their sites. A video can be an effective marketing tool and is now playing an influential role in search engine optimisation. Videos are becoming more and more popular with larger numbers of internet users willing to watch them and interested in seeing what they have to off...
A number of business owners concentrate on achieving high rankings in the standard search results produced by the search engines. A top position in the results of a major search engine such as Google can have many advantages for a company. It can mean a great amount of exposure for a brand and an increase...
Videos are currently extremely popular online and increasing numbers of internet users are regularly viewing videos of all kinds. Quicker internet connections and more video awareness are making it more likely for videos to be watched whilst surfing the internet. Videos are also playing an increasingly si...
Video optimisation is certainly not new, but hundreds of sites still fail to include their video content in their SEO plans. A smart site utilises all of its on-page assets to attract the attention of the search engines. Video content has proven so popular with internet users that you’d be a fool not...
Video content is extremely compelling. It is viewed by users for all kinds of reasons, from boredom to education to group entertainment. If the popularity of YouTube is anything to go by, video content is only going to grow in the future. The format of video presents some difficulties for search engine op...
