Most of us are well and truly recovered from the trauma of the end-of-year holidays, but the silly season does bring up some interesting SEO questions. When it comes to major holidays, what exactly happens on the internet? The marketing industry makes a big deal about the lead-up to the various holidays throughout the year. Read Blog…

What terms are your competitors using? This may seem obvious, but there are twofold considerations when looking at competitors targeted terms in their content. You can either choose to follow suit or buck the trend. If you follow suit, this may work out, competitors may well know what customers are looking for and that may Read Blog…

Comments are usually a sign of success. When a user ventures onto a site and see the lengthy discussion its Articles have prompted, they’re impressed. Busy comments sections tell a tale of popularity, relevance and success. This feeds further into the popularity of the site, in a sort of benevolent cycle. Having an open comments Read Blog…

When most businesses design a website, their focus is more on the task at hand than in thinking about a long-term content management strategy. Yet strategising for the long-term health of any business venture is usually a vital move. Without this kind of future planning, you may find your presently healthy website turns into a Read Blog…

The need to create constant fresh content for your site can be a real drain on scarce resources. Even when you source your content from your SEO company, as many businesses do, you may still need to brainstorm ideas and provide topics. Keeping a hand in your content’s formation is a smart idea, but it Read Blog…

The internet is just like any other space in the world. The people who are old-established have a much better time of it than new young things. Anyone who has had to deal with search engine optimisation will know that the relationship search engines have with a site takes a while to get warm. Brand-new Read Blog…

The layout of your pages plays a surprisingly important part in your SEO. Your page design can put blocks in the way of your SEO company, can trip up the search engines when they come to call, and can annoy users to the point that they turn around and leave. Many aspects of your design Read Blog…

The number you use in your list-based content title may seem like an insignificant thing, but it is thought that these numbers can have an unconscious appeal to your users. They can also have a distinct lack of appeal, which is what most site owners worry about. The question over numbers for lists came about Read Blog…