Keyword density is a crucial part of a search engine optimisation strategy. However, finding the best keyword density doesn’t mean just including a keyword in a document more times than a competitor. There is a great disparity between the frequency of a keyword in a document and the relevance of that keyword to the document, and that Read Blog…
What is the most effective keyword density?
October 30th, 2011 by Rory
Stuff a Few More In: the Bane of the Copywriter
August 8th, 2011 by Kim
“Stuff a few more in” along with “it can’t hurt to add some more” and “make sure they reach an 8% density each” are phrases any copywriter dreads to hear. When you’ve just spent an hour writing a piece of copy for a website – which you’ve read, proofread, given to someone else to proofread Read Blog…
Know Your Pages’ Frequency
March 20th, 2010 by Jon
Many things play a part in your search engine success. Keywords are only a part of your search engine optimisation plan. They are still an important part, however, and it’s vital that you know what to do with them. Hiring an SEO consultant can provide you with the help needed to deal with keywords in Read Blog…
Picking the Right SEO Battles
January 1st, 2010 by Jon
A lot of new sites can run into trouble when trying to compete with established businesses. It’s only natural to aim for the top when starting a new business, and in fact high aims are a part of success. At the same time, optimism needs to be blended with a degree of realism. This should Read Blog…
Ten Tagging Pitfalls in Search Engine Optimisation
December 21st, 2009 by Jon
Tags are a part of search engine optimisation which is particularly difficult. Residing as they do within the coding of a site, they require a certain amount of technical understanding. It doesn’t help that there is a lot of disinformation all around the net about SEO tags, the result of fluctuating opinions on how they Read Blog…
Update content to improve your Pagerank
September 18th, 2009 by Nick
Your site may be finely tuned with great SEO (search engine optimisation), but continuous content management is vital to maintain your page rank. Google and other search engines love sites that regularly update their content. Fresh content will also ensure that you stay up-to-date and help increase your return traffic from visitors. Providing regular fresh Read Blog…









