Most of us have read some old-fashioned marketing speak in our lives. It might have been authentic, straight from the pages of an ancient newspaper from a previous century, full of outlandish promises. It’s more likely to have been an awkwardly composed advertisement, brash and unconvincing and probably advertising a ‘hurry-must-go-now’ sale. We all know Read Blog…
SEO: Why Conventional Marketing No Longer Works
April 22nd, 2010 by Jon
Stop Press SEO: Attracting Attention with Press Releases
February 20th, 2010 by Jon
Stop press: attracting attention with press releases Among the hundreds of options you have for your off-page search engine optimisation, a press release might not occur to you. These humble little forms of communication are rather old-school, at least in most people’s minds. Done well, however, an online press release can get you places that Read Blog…
Putting SEO in a Box
January 21st, 2010 by Jon
SEO doesn’t slot in easily with most business thinking. Although it’s closely related to marketing, it’s not exactly like marketing. It is kind of part of your website maintenance, but not really. Search engine optimisation just doesn’t fit in easily with other business boxes. It’s a whole new box. Part of the reason for this Read Blog…









