First of all, it is probably prudent to establish the fact that Meta tags are unfortunately not going to guarantee 100% certifiable search engine optimisation success.  In fact, with the exception of the title tag, Meta tags are a very weak signal in terms of directly influencing the SERPs.  The main value that can be garnered Read Blog…

HMV’s homepage Meta keywords are currently: ‘blu-ray dvds, blu-ray movies, buy dvds, cheap blu-ray, cheap dvds, cheap games, comedy dvds, ds games, dvd sale, horror dvds, latest albums, latest music, mp3 download, mp3 music, new albums, new music, nintendo ds, online music, playstation 3 console, ps3 games, wii console, wii games, xbox 360 bundle, xbox Read Blog…

Meta description tags can have a great effect on your company. Despite having no impact on rankings directly, they benefit you in a wider marketing context.  Meta descriptions will be the first piece of information that an online searcher will see when they search for something that your business has to offer, and when you Read Blog…

The search engine industry is under constant change. There is no knowing when the search engines will tinker with their algorithm to make improvements, and usually little help available when they do. Each change can have a huge impact on your site. Are you protected? A lot of businesses get the advice of a search Read Blog…

Whist creating your site, it is easy to neglect the importance of meta tags and their user and SEO effects, equally there are many rumours as to the use of these tags which simply are not true. I am going to outline the correct use of meta tags and how they can affect your SEO. Read Blog…

SEO may focus on getting more traffic to your site, but its ultimate goal is to encourage users to spend quality time with your business. SEO doesn’t end when a user clicks on your link in the search engine results pages. It needs to convince them to stay and look around. There is a surprising Read Blog…

The title tags of your site are an important and often undervalued element of SEO. Not only do they count greatly toward how the search engines weigh a particular page, they count toward what users do as well. A well-written title tag is essential to any page’s success. Title tags tell users performing a search Read Blog…

The meta keyword tag has been the source of debate for some time now in SEO circles. Many have argued that it makes little difference to a site’s ranking, and it seems as though they’ve been proven right. The search engine optimisation community learned recently that the meta keywords tag is officially off the board Read Blog…