There are a few common mistakes that people new to SEO often make.  Being relatively new to search engine optimisation myself, I try to avoid commenting on these issues unless I’m fully confident about the advice I’m giving. This is the case with the information about Google’s index that I recently began to understand, so I Read Blog…

Quality content is crucial to search engine optimisation – if you’ve been reading this SEO blog for any time, you will know that I have tried to reinforce this point at every possible opportunity. One area I haven’t covered in as much detail is how guest blogging specifically, can be used to improve the impact of Read Blog…

There’s been a lot of speculation about ‘Penguin’ recently, and while I’ve tried to provide analysis, I’ve always explicitly stated that anything I write in relation to the Google update is based on speculation.  It’s informed speculation, based on data analysis and trends identified by myself and other webmasters, but it’s speculation all the same.  As Read Blog…

Last night Google unveiled their latest algorithm update, targeted at the low-quality web spam that still pollutes the organic SERPs.  This latest algo update this is being rolled out is predicted to impact around 3% of search queries, and to put that into perspective, the original Panda algorithm was said to affect around 12% of all Read Blog…

There has been a lot of coverage in the SEO blogosphere recently dedicated to the huge surge in notifications that Google have been sending out to Webmasters regarding their alleged use of unnatural linking methods.  There have been more than 700,000 sent out in January and February of this year; more than were sent out during Read Blog…

As an SEO blog writer, I consider it my responsibility to dive headfirst into the maelstrom of developments that are occurring on the internet every day with complete disregard for my own personal wellbeing.  When I found out earlier this year that Lady Gaga was starting her own social network, I was fascinated and quickly signed Read Blog…

I have been seeing quite a bit of discussion recently about whether Google is following links without the a <href tag> – essentially meaning the links are only textual, not hyperlinks.  It’s unlikely that this could have any major influence on search engine optimisation, or SEO performance, but I thought it would be interesting to cover Read Blog…

As we reported here on SEO Consult only a few days ago, Google recently publically disclosed a series of algorithm updates that had been made in March.  Obviously there were potentially hundreds of other smaller tweaks or changes made by Google that they decided not to make public, but it’s always good to take this opportunity Read Blog…