Social media marketing is often considered as an addition to an SEO plan. Participating or featuring on social media sites can enhance your site’s reputation across the net, get you some inbound links, help you to develop a community around your site and even boost the rankings of your pages. For this reason, many SEO Read Blog…
Dont Panic! Social Media Optimisation
February 8th, 2010 by James
Top 25 Social Media Tips
February 3rd, 2010 by James
It’s only been less than a decade, but Social Media has changed the way we do marketing. In our fast-paced industry ideas are thought of, tried out, and either vetted or discarded, all within a matter of days. With all the flurry that’s happening, it sometimes gets a little bit hard to actually figure out Read Blog…
A Hidden Danger Connected With Social Media
February 1st, 2010 by James
If you’re in the process of search engine optimisation, you may have had the benefits of a social media marketing campaign pressed upon you. The social media has been causing all sorts of excitement in marketing and SEO circles because of the availability of groups and the intimate nature of communication on these networks. You Read Blog…
Pushing A Publicity Campaign Through SMM
January 10th, 2010 by James
Social media marketing is an unfortunate term. Not because it fails to describe the ultimate aim of a social media networking campaign, but because it describes it all too well. Introducing the term ‘marketing’ into anything these days will trigger the average person’s cynicism filters. Social media marketing, however, shouldn’t always be about the cynical Read Blog…
Devising An SMO Plan
December 27th, 2009 by James
The exact definitions of SMO and SMM are still being bantered around the SEO community. SMO, or social media optimisation, is very close to social media marketing (SMM), although the two terms are often used interchangeably. To be frank, all these acronyms, confusing to outsiders, can seem more trouble in the industry than they’re worth. Read Blog…
The other SMM
October 31st, 2009 by James
New acronyms seem to pop up all the time when it comes to technology, and the field of search engine optimisation (SEO – the clue is in the name) is one of the most guilty parties. It doesn’t help when two terms are given the same acronym, as has happened with SMM. SMM is often Read Blog…
SMM and SMO: Is there a difference?
October 28th, 2009 by James
The terms SMM and SMO are frequently used together, and there is a little confusion around the net as to the difference between the two. SMO, standing for social media optimisation, is a term that has been getting increasing mentions since it was coined in 2006. The term is often used in conjunction with SMM; Read Blog…
