I’ve spent a bit of time recently covering the Facebook SEC S-1 filing that has been made in preparation for their IPO, including 5 of the most significant risk factors that Facebook faces.  In this blog I’d like to focus on the letter written by Mark Zuckerberg that features in that filing; it’s really worth a Read Blog…

Facebook is preparing to go public, marking a momentous occasion in the relatively short history of this ground-breaking, disruptive and controversial company.  The social network are expecting to raise around $5 billion in initial investment, a figure that is in line with some of the largest Initial Public Offerings (IPO) in the history of technology.  As Read Blog…

There is nothing more important for websites and online brands looking to increase their online visibility than regularly posting fantastic content.  The most obvious, natural way to do this is through maintaining a blog either on your website or on a separate microsite. I am a big advocate of companies looking to increase their visibility online Read Blog…

I can’t really decide if the following is good news or bad news. A recent study in the journal Psychology Studies has found that the urge for a ‘Facebook Fix’ if you may, is just as strong, if not stronger than the decoy of tobacco and alcohol. My last blog post for SEO Consult was Read Blog…

Search engine optimisation is incredibly complex. There are so many strategies, techniques and tactics that can be employed to help organically improve a businesses search engine visibility that it can be easy to forget some of the basic principles that are equally as essential.  In this blog I’ll discuss a few of those basic principles that Read Blog…

If you speak to any search engine optimisation expert and mention the term ‘PageRank‘, they’ll easily be able to reel off a long and detailed history about the history of Google and the structure of the internet.  If you mention the term ‘EdgeRank’, they might shoot you a look of bewilderment and confusion, because when we Read Blog…

The start of a New Year marks a time when significant voices within an industry begin making their predictions for the next twelve months within said industry.  This is very much the case in search engine optimisation, and numerous ideas and theories have already been put forward about what 2012 holds in store for SEO.  One Read Blog…

It’s a New Year, and as a result people all around the world are making and breaking the resolutions they set themselves as they aim to have a more fulfilling or healthier 2012.  It seemed fitting then, to write a blog about a set of New Year’s resolutions that apply to the SEO fraternity – to Read Blog…