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Yahoo! and Search Engine Optimisation

Yahoo's Transparent Future

Posted by John on 19th of March, 2011

If you're in the UK and you're a regular user of Yahoo's search services - for SEO or otherwise - then you may have noticed something a wee bit different lately. Due to the introduction of new online privacy rules, Yahoo has become the first large online publisher to present measures that show visitors how their personal data is being used when it...

Is Yahoo About to Crumble?

Posted by John on 28th of December, 2010

Yahoo! has been there since the beginning. If it walked into a bar then everybody would know its name - but fewer and fewer seem to be willing to buy it a drink. Four per cent of its workface are set to be laid off according to Reuters, which will roughly work out as 600 employees. The majority of these will be from their product group and, sadly...

Review of Yahoo Clues

Posted by Jo Rowbotham on 19th of November, 2010

Yahoo's new tool 'Yahoo Clues' is a really useful tool for looking at search trends for keywords. Is this Yahoo trying to offer a viable alternative to Google's Insights for Search? This isn't a direct comparison between the two but instead just my first impressions of this new tool and how useful (or not) it may be for SEO. Currently only avail...

Yahoo! and the meta keyword tag

Posted by James on 27th of November, 2009

The meta keyword tag has been the source of debate for some time now in SEO circles. Many have argued that it makes little difference to a site’s ranking, and it seems as though they’ve been proven right. The search engine optimisation community learned recently that the meta keywords tag is o...

Search Engine Optimisation For Yahoo

Posted by Nick on 24th of August, 2008

Yahoo is the second most popular English language search engine, in terms of worldwide searches and UK searches. While this only accounts for around 5% of UK searches conducted that’s still a 5% share of 4 billion searches conducted every single month, representing a huge potential market that should...

If Microsoft buys Yahoo! What are the implications for Google?

Posted by Nick on 5th of February, 2008

Microsoft buying Yahoo! is a story that has been told a million times, but should Google be quaking in their substantially proportioned boots? Or will it be the beginning of the end of search competition as we know it if the $44billion purchase goes ahead? Negative effects for Google Microsoft Live Searc...

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